Raise Your Rates

without raising your blood pressure
Find your hourly rateFinally stop undercharging

I have doubled my rates in the first year…

You are incredible and I love that you talk about pricing and time tracking. Your rate calculator helped me understand my base rate when I was figuring everything out in my first year of freelancing and now I have doubled my rates in my first year and I love how much more I value my own time and how others value my time because of this.

Amy L. Piñon (she/her)

Freelance Creative Media Producer, Amy Lp Productions

You’re working all the time at your freelance business but there’s never quite enough money in the bank.

You’re exhausted from the feast-or-famine cycle but never have time to do your own marketing or networking.

Check your pricing, friend.

What you’re charging isn’t actually what you’re earning.

Understanding that difference will hope you go from burnt out freelancing and thriving business owner.

In my first business (not counting my graphic design hustle on Neopets in 2001 ofc), I was so afraid of charging *anything* that I ended up losing money in order to take pictures of people. Ouch.

It wasn’t until I became a parent that I started to understand the value of my time and skills. 

Every hour that I worked literally cost me money that I paid for child care.

But I also realized there was a big opportunity cost to every project I took on. That was time I couldn’t spend growing my business, being with my family, or (gasp) taking care of me.

I had to make my business profitable, and fast.

So I did. (Peep the graph for proof!)

Money Matters

If you want to see what my business finances looks like under the hood, check out my monthly income reports and other pricing tips:

Pricing Productivity
Wooden clock with art of 12 Chinese zodiac animals

Track Your Time, Make More Money

I love time-tracking. I started my business in 2017 with an eight-month-old baby at home. And I basically only could work during nap time, if there was a nap time that day. So I had to be really efficient and make sure that I was getting the most value out of the...

Go from Pricing Panic to Financial Freedom

Figure out your pricing based on real-life numbers and avoid the self-loathing cycles of, “Am I worthy of this price?!?”

This self-guided interactive workbook takes big ideas and breaks them down step-by-step to create a comprehensive pricing guide for your services.

Get my free rate calculator!

Quit setting prices based on your feelings and start pricing yourself to profit with my free baseline hourly rate calculator. You'll also get a weekly(ish) dose of Auntie's advice and anecdotes.

Check your email to confirm your subscription and get your calculator!

Plan your online course with ease

Use the 4 Essential Elements of Teaching to plan your online course! This interactive worksheet can be reused to plan all of your transformational learning experiences.

Check your email to confirm your subscription and get your interactive worksheet!

Get my free rate calculator!

Quit setting prices based on your feelings and start pricing yourself to profit with my free baseline hourly rate calculator. You'll also get a weekly(ish) dose of Auntie's advice and anecdotes.

Check your email to confirm your subscription and get your calculator!

Jumpstart Your Online Business

Subscribe to get sample pages of Jumpstart Your Online Business and to join the waitlist for the next cohort (2022).

Check your inbox to confirm your subscription and get your sample pages!

Why You're Undercharging

Subscribe to get sample pages of Why You're Undercharging and to join the mailing list for special offers and opportunities!

Check your inbox to confirm your subscription and get your sample pages!