It’s always a little scary spending money on my business and not knowing what the return on investment might be. But I knew pricing was a subject I was completely lost on, so it made sense to jump on the opportunity to learn about it in a hands-on way.
I’ve read books like Profit First which are great for knowing how to manage one’s money, but not so much for understanding how to pull that money in in the first place. HYGR added an extra layer of understanding to that.
Plus, learning about money in a relatable way from someone who isn’t your run-of-the-mill MBA white dude is always a golden opportunity!
