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She sorted through my mess of content, picked out what was relevant and then formatted it into a kickass structure. With her careful stewardship we moved systematically and quickly through the content and I’ve got my first course ready to launch.
I’m convinced her extreme talent is going to make my business thrive and my plans a reality.
You’ve built your authority coaching and serving clients 1:1.
Now it’s time to turn that knowledge into a 1:many learning experience like a course or ebook.
But teaching through a video or workbook is different from teaching live.
How do you make sure learners are keeping up when you can’t see or talk to them?
How do you organize information in a logical way?
How do you find time to create all the content on top of everything you’re already doing?
You focus on what you do best.
Leave the planning and production to me.
Learn how to teach better from an award-winning teacher…
Unlike many online course creators, I actually have classroom teaching experience and a master’s degree in education.
I taught high school biology for three years before starting my business, which means I am great at several things:
- explaining complex ideas in an organized and fun way
- motivating and encouraging learners of many abilities and backgrounds
- making worksheets and laminating things
- horrifying teenagers with the, uh, nuts and bolts of human reproduction (generally not relevant these days but an interesting skill nonetheless!)
…and online business owner (just like you!)
I’ve been in the online business and marketing space since 2012, which means I can teach all those things over the Internet with people I’ve never met before. This means I am also good at:
- finding out what people really need and want
- seeing through the hype and assessing how well different platforms and tech actually work
- knowing the difference between selling and teaching (most course platforms do one WAY better than the other…ask me about it!)
Course Creation Tips
Why So Many Online Courses Suck
So I've been slowly terrorizing myself with the LuLaRoe documentary this week. And it occurs to me that the online course meta-industry (the teaching of how to create and sell online courses) feels...a bit like multilevel marketing sometimes. The online course...
10 Surprising Benefits of Interactive PDF Courses and Workbooks
Video courses and cohort-based courses are all the rage right now, but there is an overlooked option with a lot of surprising benefits: the interactive PDF course or workbook. Sure, PDFs get a bad rap because Karen can’t ever seem to rotate them properly, but...
4 Reasons to Create an Online Course
Everyone and their mother is trying to create an online course these days. But in order for your course not to turn into a giant time and money pit, you first need to get clear on one question: What job does your online course do for your business? Recall from...
How Course Catalyst Helped Cynthia Pong Scale Her Impact With An Ebook Course
Cynthia Pong is a successful career strategist, helping BIWOCs earn more money, power, and respect in their careers. Here’s how we co-created her ebook course, Jumpstart Your Business. How it started In fall 2020, she taught a live course called Start Your Small...
Why There Should Be Nothing Passive About Your Online Course
Online courses are often lauded as a source of that mythical passive income that everyone wants for their business. I hate the term passive income for a lot of reasons, but particularly because there is nothing passive about learning. When I taught high school...
5 Kinds of Online Courses You Can Use to Grow Your Business
Did you know there are multiple ways to make an online course? You can teach just about anything in any format, but the best choice for you depends on your goals and resources. Read this post to find out the best format for your course, before you sink months into...
3 Reasons to Chill Out Over Your Online Course (Non-)Completion Rates
A common concern among course creators is how few students actually finish the courses they’ve purchased. Now, for those who created their courses just to be a money tree, this might not matter so much. But for those who actually care about teaching students...
How to Avoid Overteaching in Your Online Course
One of the most common concerns I hear from people creating their own online courses is a fear of overteaching. They worry that they’re stuffing their curriculum with too much information. Or they have a dump truck full of good knowledge but no real way to...
Your Genius, On-Demand:
Turn your bestselling workshop into an interactive, high-value workbook…in just one week.
Using proven teaching methods from quizzes to self-reflection to tooltips and more, I’ll map and write the content for an interactive workbook your audience will come back to over and over and over again. Then I’ll give you the hookup for the best interactive document designer around to build it.
You can use an interactive workbook as the foundation for a live course, sell it as a stand-alone higher-ticket evergreen product, or pull out key sections for a lead magnet.
Or do all of the above.
In just one week, you can have a keystone product positioned to help you scale your business.