by Jenn | Oct 12, 2020 | Branding, Podcast, Small Business
In this episode I discuss the words and phrases I don’t use in my brand communications and why it’s not really about “not offending people.” (Which seems like a perfectly worthy goal to me, but what do I know.) To ask a question or leave a...
by Jenn | Sep 28, 2020 | Podcast, Productivity, Small Business
In this mini episode, I discuss the need for an In Case of Emergency plan for your business and how to start putting one together. My pal Anna’s recession-proofing toolkit: https://www.annafhetzel.com/recession Powered by...
by Jenn | Aug 31, 2020 | Client Management, Podcast, Small Business
In this mini episode, I talk about a haircut gone…slightly wrong, and what to do when faced with a project you might not be fully qualified for (or excited about). To ask a question, you can send a text or leave a voicemail at 614-585-2289. Powered by...
by Jenn | Aug 2, 2020 | Branding, Marketing, Small Business
Let’s talk about niche. In ecology, a niche is the unique place an organism occupies within its community. This includes its habitat, its spot on the food web, and the adaptations it has for surviving in that environment. In business, a niche is the intersection...
by Jenn | Jul 24, 2020 | Mindset, Small Business
A few weeks ago, I cold-messaged one of my favorite Asian American authors (who happens to be a Nebula award finalist) to ask if she would like to be on my podcast. My podcast with 598 downloads ever. You know what? She said yes. I also put out a call on Twitter for...
by Jenn | Jul 17, 2020 | Mindset, Small Business
I recently looked in my 2016 planner (good thing I never throw these things awaaaaay) and found a diagram I’d drawn at the very beginning of my freelance journey. [image description: A grid with two rows and two columns. The columns are labeled “low risk” and “high...
by Jenn | Jul 10, 2020 | Productivity, Small Business
Long before there was Animal Crossing, I started playing a very silly and gently addictive game called Merge Dragons. But it actually taught me a lot about managing resources in my business. Merge Dragons is a puzzle game that involves merging like objects to form...
by Jenn | Jan 27, 2020 | Client Management, Small Business
I recently decided to hire a freelance video editor and I learned SO MUCH about writing a freelance proposal. Let me tell you: being on the other side of the hiring process is mind-boggling. I highly recommend it just as an empathy exercise. I posted the following...
by Jenn | Jan 24, 2020 | Productivity, Small Business
I’m squarely in my post-period power week (people with ovaries, ask me about it, it’s great!) so I’ve been a bit of a task-list devouring beast-o-tron. Here are three quick focus hacks I’ve been using with pretty good results. Migrating unfinished tasks I use a paper...
by Jenn | Nov 22, 2019 | Mindset, Small Business
We’ve been in the death throes of potty training our three year old for the last 300 years months. Only recently did things finally start to click. It just dawned on me that learning to deposit metabolic waste in a designated receptacle is a lot like learning how to...
by Jenn | Nov 8, 2019 | Mindset, Small Business
This week, with absolutely no warm-up or training, I ran a mile in under ten minutes. Which I’m sure is nothing to all you dedicated marathoners, but it was a big deal to me considering the last time I ran a mile was in 8th grade and I’m pretty sure my time was...
by Jenn | Aug 23, 2019 | Client Management, Small Business
Contracts might seem like scary, mystifying documents, and I see many young freelancers avoid issuing and signing them. But a contract simply exists to protect you and your business by managing expectations. At this point, I wouldn’t do a project for anyone without a...
