I’ve been shouting about pricing for...awhile, and inevitably the same question comes up over and over: “How can I possibly charge $XYZ?! My clients won’t be able to afford that!” Four people sitting around a conference table in front of a TV. A woman is shown on the...
I had the very best intentions for launching the first cohort of Hope You Get Rich, and by best intentions I mean a mildly organized digital whiteboard of ideas and timelines. And then I got shingles. And then I had a reaction to the shingles medication. And...
Everyone and their mother is trying to create an online course these days. But in order for your course not to turn into a giant time and money pit, you first need to get clear on one question: What job does your online course do for your business? Recall from...
Cash Flow Revenue Goal: ...didn’t really set one? lolTotal Revenue: $2,548.75 (18% decrease from last month)Total Expenses: $1,322.59 (174% increase from last month LOL)Net Profit: $1,226.16 (60% decrease)Owner Compensation*: $1,239.10 (48.6% of overall income)Profit...
Cynthia Pong is a successful career strategist, helping BIWOCs earn more money, power, and respect in their careers. Here’s how we co-created her ebook course, Jumpstart Your Business. How it started In fall 2020, she taught a live course called Start Your Small...
Online courses are often lauded as a source of that mythical passive income that everyone wants for their business. I hate the term passive income for a lot of reasons, but particularly because there is nothing passive about learning. When I taught high school...
Asian American freelancers face a unique set of challenges that, while not exclusive to Asian Americans, tend to occur in our community at a higher frequency because many of us are immigrants and/or the children of immigrants and because of racial triangulation, aka...
Cash Flow Revenue Goal: $4,000Total Revenue: $3,527.50 (14% decrease from last month)Total Expenses: $481.14 (53% decrease from last month)Net Profit: $3,046.36 (0.4% decrease)Owner Draw: $4,930.04 (cleared out a cash hoard I was sitting on and put most of it into...
Did you know there are multiple ways to make an online course? You can teach just about anything in any format, but the best choice for you depends on your goals and resources. Read this post to find out the best format for your course, before you sink months into...
A common concern among course creators is how few students actually finish the courses they’ve purchased. Now, for those who created their courses just to be a money tree, this might not matter so much. But for those who actually care about teaching students something...
One of the most common concerns I hear from people creating their own online courses is a fear of overteaching. They worry that they’re stuffing their curriculum with too much information. Or they have a dump truck full of good knowledge but no real way to...
Cash Flow Revenue Goal: $4,000Total Revenue: $4,088.75 (32% decrease from last month)Total Expenses: $1,032.64 (40% decrease from last month)Net Profit: $3,056.11 (29% decrease)Owner Draw: $1,500 I adjusted my monthly goal down from last month because I knew I’d lose...
Use the 4 Essential Elements of Teaching to plan your online course! This interactive worksheet can be reused to plan all of your transformational learning experiences.
Quit setting prices based on your feelings and start pricing yourself to profit with my free baseline hourly rate calculator. You'll also get a weekly(ish) dose of Auntie's advice and anecdotes.
Subscribe to get sample pages of Jumpstart Your Online Business and to join the waitlist for the next cohort (2022).
Subscribe to get sample pages of Why You're Undercharging and to join the mailing list for special offers and opportunities!